Watch & Learn - September 2025

Ignore the negativity of the media.

Yesterday there was so much hype around the interest rate cut and all the sob stories that come with it.

If you’re a small business owner who focuses on the negativity in the news or gets excited for a 0.25 point drop in the interest rate for your business, the chances are your priorities are the wrong way around.

Your focus should be on driving your business forward, improving profit margin, increasing revenue, marketing your business, improving the customer experience and so much more.

Focus on what makes an impact on your business and your life.

Michael Kava is the Director of Australia's leading marketing consultancy for small business, Little Marketing.

Little Marketing has been providing marketing advice, marketing plans and consulting and executing on these marketing plans for Australian small businesses for over 17 years.