Watch & Learn - June 2025

Small business owners love creating ideas and just building new “stuff”. 🤩

This is human nature for great business owners but often the downfall is trying to put all the products and service offerings under their existing brand.

This creates confusion for existing and potential clients because EVERY BRAND HAS ONLY ONE MEANING. Create a new brand and market it individually. Trust me this is easier than trying to shove it all under one brand and then explain to people what you do. Good luck!! 🤬🤬

Michael Kava is the Director of Australia's leading marketing consultancy for small business, Little Marketing.

Little Marketing has been providing marketing advice, marketing plans and consulting and executing on these marketing plans for Australian small businesses for over 17 years.

Michael is a #1 Amazon Bestselling Author for the 2023 book “Small Business Marketing DECLUTTERED”, he is a regular keynote speaker at industry events, is frequently called upon by Australian media for commentary, and is also the host of the Little Marketing Podcast where he delivers smart and tangible marketing advice to Australian small business owners.