Watch & Learn - August 2025

Here’s a great example of the importance of brand positioning for your small business. 💎

Make sure your business positions itself in the mind of its customers that is easy to remember, simple and where there is the least amount of competition. 🧠

Often by simplifying your message, you eliminate the competition, giving you a leadership position to stand out and focus on what you do best. 🤴👸

Your brand, your positioning, you’re offering, your audience, your location and your leadership are all closely linked. ✅✅

Michael Kava is the Director of Australia's leading marketing consultancy for small business, Little Marketing.

Little Marketing has been providing marketing advice, marketing plans and consulting and executing on these marketing plans for Australian small businesses for over 17 years.