Watch & Learn - January 2026

Here’s 3 common reasons why your small business marketing isn’t working.

1. Have you created a positioning so that you are positioning your business and your brand in the mind of your customers that is different to the competition? Marketing is a battle of the mind so you need to cut through the clutter and competition.

2. Are you communicating this positioning and never wavering from it even when you get bored? By being consistent in this positioning, it allows for people to remember you.

3. And are you communicating this positioning as frequently as possible? The more you communicate the same message over and over again, the higher chance you have of people remembering you.

As Australia’s leading marketing consultancy for small business, Little Marketing has been providing marketing advice, marketing plans and consulting and executing on these marketing plans for Australian small businesses for over 17 years.