Small business marketing consultants in Melbourne explain how and when to ask your clients for testimonials

Testimonials are vital to the success of your business. Prospective clients and customers look to others, seeking out whether or not you provide a positive customer experience. Your testimonials are important to your branding because it’s all about establishing trust.

Never be afraid to ask for testimonials from your satisfied customers, whether it be during or after working with them.

Here our team of small business marketing consultants in Melbourne share ways to obtain new testimonials from your clients:

1.      Record any praise given – If a customer gives a spontaneous compliment in person or via e-mail, thank them and ask if you can use it in your marketing material.
    
2.      Create a testimonial link on your website -  In your emails you can invite your customers to “click here” and they can quickly and easily let you know what they think.
    
3.      Offer incentives – Send out an e-mail, offering an incentive for your customers to provide a testimonial, whether it’s a coupon, a discount or free services.

For more small business marketing tips and advice on obtaining customer testimonials for your small business, contact our team of small business marketing consultants in Melbourne today.