Key marketing advice by small business consultant in Brisbane
As a small business marketing consultant in Brisbane, we some key advice for you:
1. Know your customers well
This is probably the most important stage of a marketing process. Knowing your customers well will give you a great foundation to your marketing strategy. The more accurate your information and knowledge, the more effective you will be at selling.
2. Know the market and environment trends
What shapes your target audience? The environment. For instance, if there is a global recession, expect customers to be more price sensitive and react to their behaviour change. It doesn't mean that you have to go on a price war with your competitors, instead find ways to add value to your current offerings.
3. Be customer-oriented
The common trap about entrepreneurs is that sometimes they create and sell products that they want. Instead, be customer-oriented and create what your customers will want.
Based in Sydney, Brisbane and Melbourne, we have about a decade of experience working with small business clients, from diversified backgrounds and needs. Contact us soon for any marketing help for your small business!